Paid Search Advertising

How you get in front of a customer can vary from product to platform and using paid advertising can be of benefit. Here are some statistics:

- 49% said they click on text ads
- 75% say paid search ads helps with finding information.
- A paid search visitor is 50% more likely to buy.
- 41% of clicks to go the top 3 paid ads on a search page.
Most search is done through Google and utilizing their paid ad strategies can be a very effective and useful avenue to attract new customers.